Halden Ceramics

2025

Oslo

Art direction · Photography

Identity · E-commerce

Client

Halden Ceramics

Overview

Halden is a two-person stoneware studio outside Oslo. The new identity and online shop are built around the glazes themselves: every colour on the site is sampled from a real test tile, and product photos are shot in the same window light the pots are made in.

Role

Identity, e-commerce, art direction

Team

Nora Lind, with Mira Holm (photography)

Timeline

10 weeks

01. The collection

Potter pulling a tall vessel on the wheel in a dark studio

02. In the studio

We wanted the shop to feel as slow as the kiln.

We wanted the shop to feel as slow as the kiln.

Close-up of a stoneware mug where the potter's thumb pressed the handle into the body

03. Glaze library

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